CUSTOMER SEGMENT

We are very determinant to find out and reach different group of people. In other word it defines by customers. We had decided to choose some clients such as health centre, medical institution, pharmacy company and general practitioners. They have very wide range of user like patients, medical students and nurses. From another perspective we can give variously benefits for the doctor patients relationships.

VALUE PREPOSITION

We are  very determinant to fulfil users satisfactory. Our product is safe without site effect at all. It also user friendly as it do not involve any complex procedures. Most importantly this product provide safer blood taking. From cost aspect, it is extremely cheap and efficient. Therefore, from whole aspects this product is so significance to be widely used nowadays.

CHANNEL

In order to  this product to be commercialised, it is a must to bring all value prepositions to the users by online advertisement as mostly people spend their time on social networks. Moreover, roadshow enable us to communicate with users  that become very suitable channel to educate importance and make them experience this product. On the other hand, we need to conduct a seminar on this new product especially to our clients. Thus, when all these  programmes have been carried out we can ultimately increase customers satisfaction on this product.